Bragg Player Account Management (PAM) Platform Solution
One Platform, Endless Opportunities
Supercharge your growth, conversion, retention and lifetime player value with one of the most trusted and comprehensive platforms in the iGaming industry.
Bragg’s PAM is a market leading solution backed up with the latest in data-driven intelligence and marketing tools which ensure efficient, seamless operation of your online casino, sportsbook and lottery brands, facilitating the best in customer journeys for your players.
Technology Provider/
- Understand Your Players
- Engage with Highly Targeted Promotions
- Create Unique Player Journeys
- Convert And Earn Long Term Loyalty
All in one place
Access a single account, single wallet and cross-product platform developed for iGaming operators to manage the entire product suite.
Multi-jurisdictional Expertize
With over a decade of building custom solutions to meet complex licensing, compliance and regulatory reporting requirements, Bragg’s PAM can easily be adapted to suit the demands of regulated markets at any stage, be it launch or re-regulation.
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Fully Automated PAM
Make time-consuming processes like Payments, KYC, problem gambling detection, fraud prevention and risk management easier with a fully automated platform which provides all points coverage, eliminating the need for costly third party provision.
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360° in-depth player overview
A single player view encompassing gameplay, transaction and other player data facilitates an unrivalled overview of player activity, enabling complex player profiling and advanced player segmentation as well as impactful targeted campaigns and customized promotional offers.
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Multi-channel Campaign Management
Multi-channel campaigns are managed in near real-time with Bragg player CRM, from simple follow-up emails to complex campaigns, delivered by a management system which allows personalization of messaging over the right channels for your player.
More CloseBuild a casino tailored to your market.
01
EXPERTIZE
A thorough understanding of legal requirements and interpretation of laws allow for a quicker response time.
02
ADAPTABILITY
By anticipating requirements, we can quickly adapt platform features to adhere to any jurisdiction and operation particularities.
03
CERTIFICATION
We handle all necessary certifications and collaborations with authorities and gaming labs.
04
SWIFTNESS
Fully compliant operations launched in new jurisdictions in outstanding time.
Focus on strategy and let automation do the rest.
Automated Payments
Paying out winnings and confirming deposits can be completed automatically with minimal manual effort.
- Full payment solution is available via Bragg PAM
- 33+ integrated payment service providers
- 100+ available payment methods
Automated KYC
Get fully automated KYC processes with critically placed multi-level KYC checks (e.g.: player registration, deposit/ withdrawal amount thresholds, etc). A massive volume of data can be processed smoothly without the need for operator interactions.
Automated problem gambling detection
Strategically placed triggers, custom-designed to identify a range of problematic behaviors, alert you to players’ actions and ensure a quick response time.
Automated fraud and risk management
Includes player risk profile level and advanced rule engine for customization.
Understand your players better and give them a personalized experience.
Bragg Analytics Platform
The patform creates a 360° degree player overview by aggregating and structuring data from all touchpoints where your player meets the brand:
Having this kind of enhanced player intelligence helps you provide personalized and outstanding player experiences and ultimately build long term relationships with your players.
Your customer support and marketing can easily implement advanced player segmentation, player profiling, loyalty schemes, customized promotions and offers, and targeted campaigns to boost player engagement, prolong player sessions and build loyalty.
Transactional data
Payment methods, deposit amounts, frequency, claimed bonuses etc
Player data
Age, gender, location, sign-up date, last login, etc.
360° degree
in-depth player overview
Gameplay data
Payment methods, deposit amounts, frequency, claimed bonuses etc.
On-site
behavior
Say goodbye to
old-school
ways of
communicating.
Create targeted automated or bespoke multi-channel campaigns and build relationships with your players.
Fuze™ Player Engagement Toolset
Accelerate engagement, conversion and retention of your casino, lottery & sportsbook customers with game changing marketing tools including Free Rounds, Free Bets, Tournaments & Leaderboards, Promo Push, Quests, Game Recommendation Engine, Jackpots, Bounties and VIP engagement functionality.
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Cutting Edge Bonus System
A market leading bonus delivery system including options for manual, automated, claimable, cashback, reactivation as well as other types of bonusing. Bonusing criteria are customizable to suit a range of customer segmentation possibilities.
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Fully Loaded Content Management System
A content management system which enables brand launches in record time, providing you with customizable templates or contact our team for your own tailor made website and CMS solution.
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Industry Leading RG technology
Bragg’s PAM is fully equipped with the latest data-driven responsible gambling features and automated problem gambling detection tools, enabling your players to use your brands responsibly and allowing you to act decisively where at-risk gameplay is identified.
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- More bets, more rounds, more players
- Higher engagement and longer sessions
- Higher player retention & reactivation
- Maximized player lifetime value
Engage your players
long-term.
Bragg iGP supports a variety of bonus types
- Automatic
- Manually credited
- Claimable
- Deposit / No deposit
- Registration
- Vip / Loyalty bonuses
- Cashback
- Pre-wager & after-wager
- Voucher codes
- Recurring scheduled bonuses & Event bonuses
- Reactivation
- Up-sell
- Different reward types
Customize your criteria to fit your operations goals.
Wagering requirements customized according to game type, bet type, product vertical, etc.
Bonus criteria customized for various player segments based on predefined segmentation criteria such as VIP level, gender, birthday, player type, location, game preferences etc., and many more. An extensive number of segmentation possibilities are enabled by a 360° degree player overview.
Incentivize with Loyalty Points
Reward your players with points they can collect by placing bets on pre-defined games.
Express your brand identity online
Bragg Front-end and CMS solution
Create amazing content, promotion pages, and customize player journey with our proprietary content management system solution:
- Intuitive UI with drag & drop editing style. No coding skills are needed, our Visual builder helps you easily create pages and content on the website.
- Feature-rich CMS that enables you to create a variety of promotions and exclusive content to suit you and your players.
- Segment-based personalized user experience and content. You decide what your players see.
- Many game-defining options such as tags, categories, and even custom game thumbnails.
- 3rd party & partner tool support for tools like GA, GTM, Zendesk chat, and CookieBot.
- History tracking with changelog view and segmentizing admin permissions to suit your own team needs.
Our CMS is iGaming-oriented and specialized for the needs of any kind of casino or sports betting website, showcasing a responsive front-end with a mobile-first approach.
Leadership begins with responsibility.
Data-based algorithms
Fast identification and mitigation of problematic gameplay behavior:
- Auto-detection of players at risk
- Monitoring excessive gambling and behavior changes
- Automatic & on-demand intervention:
- layer warnings: pop-up windows, push notifications & chat
- Player sessions, betting or deposits limits
- Player exclusion from bonus offers & campaigns
- Account suspension
Broad spectrum of
Player protection tools
Tools to keep track of a specific aspect of player behavior and serve as a safety net:
- Personal player limits (deposit, session, betting, loss, max balance, high win and timeslot limits)
- Universal cross-provider reality check
- Login session / game timers
- Underage gambling prevention
- Fraud & Risk rules engine
- Self-exclusion & time-out
- Payment fraud prevention
- KYC tools
- GeoIP protection
Business Intelligence Insights
Creating an environment where business decisions are made using the latest knowledge
Collecting transformative, real-time data, Bragg’s analytics platform brings together metrics which can be used in all aspects of strategic development, including business planning, targeted marketing and automation of processes to drive long-term company growth.
Data-driven approach
Bragg leverages data and services which can increase business efficiency and performance, enabling transformative culture changes in your business.
Monitoring and alerting
Track your business with ease using automated tailored reports, seamless player monitoring and alerts which allow for the right business decisions in real-time.
Impactful Intelligence
Complex data analytics allow for powerful insights into your business, enabling efficiency and problem solving with the latest in data visualization to support your strategic objectives.
Scalable Data Infrastructure
Utilizing the latest in modern technology infrastructure from within the Google Cloud, complex calculations are made quickly via BigQuery, enabling massive databases to be processed efficiently.
CASINOCONTENT
The latest in iGaming Content
A single contract, single integration gives immediate access to our comprehensive iGaming content portfolio of exclusive, bespoke and localized content as well as latest game titles from across the industry.
Exclusive In-House Content
Exclusive Content from our Partners
Aggregated 3rd party content
All the latest slots, table and live casino games from all the top suppliers in the industry.
BRAGGFUZE™
Take your gaming
content to the next level.
Fuze™ is a state-of-the-art gamification and engagement toolset designed to enhance player experience, boost online casino operator KPIs and increase player lifetime value.
Fuze™ is automatically integrated via Bragg Hub.
Free Rounds
Tournaments with Realtime Leaderboards
Quests
Promo Push Notifications
Game Recommendation System
Flash Jackpots
Bonus Promotions
Bounties
Journeys
No Risk Bet
Back Office
Highly adaptable, easily integrated, intuitive, and geared with users in mind, our back office software is based on decades of iGaming industry operational experience.
Complete Control
Single solution for managing everything on your platform.
- Player management
- Administration
- Promotional management and Fuze™ integrated functionalities
- Bonusing
- Payments management
- Risk and Fraud prevention
- Affiliate management
Save time
- An intuitive and user-friendly back office interface
- Systems which follow the best UI and UX practices across the industry
- Create your own tailored dashboard to deliver optimum results for your business
Supercharged APIs
- Ready for Growth
Do you want to find out more?
Contact us and our sales specialists will help you envision and create the right promotional concepts for the segments of players you wish to target.
Compliance
Bragg’s platform adheres to all the key regulatory requirements in areas such as responsible gambling, anti-money laundering, player protection and regulatory reporting in the following regulated jurisdictions.
Regulated Jurisdictions:
Ontario
Germany
Croatia
Malta
Colombia
Netherlands
Schleswig-Holstein
Romania
Slovenia
Czech Republic
Partners
Turnkey Solution Clients from Across The Globe
MANAGEDSERVICES
An experienced, dedicated team handling every stage of your marketing and operations to ensure maximum player engagement, increased player values and player loyalty lasting over the long-term.
Centralised affiliate management portal
Build productive, long-lasting relationships with your affiliate partners through our multiple affiliation service with redirect or download links, direct marketing, certificates of deposit (CD’s), coupon codes, and real-time earnings and payments reporting.
- Multiple affiliation tools
- Cupon codes
- Redirect/download links
- Real-time earnings reports
Retail operations
Online functionalities applied to landbased operations:
The latest online functionality seamlessly applied to land-based operations:
Shop management, Location management, Shift management, Transaction management, Cash management, Ticket management, Terminal management, Bet capture, Ticket capture, Voucher, Cash/Credit mode
Point of Sale/Kiosk system
A player management oriented retail operational platform with full online connectivity, supporting both account based and anonymous gameplay.
A land-based integrated self-service betting terminal system
- Service your online players through your retail locations
- Location based player registration tracking
- Cash in/out through the Cashdesk application
- Voucher support
- A comprehensive transaction overview based on administration and location