ComeOn.nl launch in the Netherlands with Bragg Gaming’s turnkey iGaming platform
November 7, 2022
November 2022 – ComeOn.nl announced going live in the Dutch market with Bragg Gaming Group’s (“Bragg”) full turnkey Player Account Management (PAM) iGaming platform and content.
ComeOn.nl launched at the end of October, with Bragg’s comprehensive PAM iGaming platform including the Bragg Hub distribution platform and FUZE™ promotional tools, complemented by player and payment management, customer relationship management (CRM), content management services (CMS) and integrations with all Dutch-specific entities and databases required by the market’s regulatory framework. ComeOn.nl, focus on a compliant-product first strategy focuses on a player centric approach for a safe and top-tier entertainment experience. The fundamental strengths and industry experience of ComeOn.nl powered with Bragg’s technology provides the platform for a strong start for the offering in the market.
ComeOn.nl customers in the Netherlands will be able to enjoy Bragg’s online slots and live casino games , delivering a wide breadth of aggregated third-party content, as well as proprietary games and exclusive content from their partner studios. Additionally, the Bragg-powered package manages all marketing services for ComeOn.nl including the segmentation, conversion, retention and reactivation of players using the most advanced tools available in the industry.
The thriving partnership between ComeOn.nl and Bragg in the Dutch online market maintains both parties ongoing successful execution of their market and customer growth initiatives. Bragg’s market-leading flexible and powerful products and services continue to demonstrate their strong position to meet the needs of the industry.
Eelco Paul ten Broeke, Country Manager at ComeOn.nl, said: “The Netherlands represents a key market for us in which we have joined forces with Bragg. As we saw with our exceptional start of operations, by working with Bragg’s experienced team and technology we are favourably positioned to stand out in the market and to continue to grow as we deliver stand-out brand experiences in a safe gaming environment to the Dutch player. We operate to high standards at ComeOn.nl so it’s perfect for us to partner with a supplier that holds similar values as us. Bragg’s PAM provides a comprehensive and efficient springboard for our Dutch business which will only add further diversity and depth to our brand offering.”
Chris Looney, Chief Commercial Officer at Bragg, said: “ComeOn! is a leading international casino brand that is well known for providing online players in multiple markets with a great gaming entertainment experience. We are pleased to see the relationship go from strength to strength with such a highly regarded operator to address a market where we have already achieved strong early success.”
About Bragg Gaming Group
Bragg Gaming Group (NASDAQ: BRAG, TSX: BRAG) is a content-driven iGaming technology provider, serving online and land-based gaming operators with its proprietary and exclusive content, and its cutting-edge technology. Bragg Studios offer high-performing, data-driven and passionately crafted casino gaming titles from in-house brands Wild Streak Gaming, Spin Games, Atomic Slot Lab, Indigo Magic and Oryx Gaming. Its proprietary content portfolio is complemented by a range of exclusive titles from carefully selected studio partners which are Powered By Bragg: games built on Bragg remote games server (Bragg RGS) technology, distributed via the Bragg Hub content delivery platform and available exclusively to Bragg’s customers. Bragg’s modern and flexible omnichannel Player Account Management (Bragg PAM) platform powers multiple leading iCasino and sportsbook brands and is supported by expert in-house managed operational and marketing services. All content delivered via the Bragg Hub, whether exclusive or from Bragg’s large, aggregated games portfolio, is managed from a single back-office and is supported by powerful data analytics tools, as well as Bragg’s Fuze™ player engagement toolset. Bragg is licensed or otherwise certified, approved and operational in multiple regulated iCasino markets globally, including in New Jersey, Pennsylvania, Michigan, Ontario, the United Kingdom, the Netherlands, Germany, Sweden, Spain, Malta and Colombia.
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